Google for Tradies
FACT: Google dominates the online platform and this chart below clearly shows it.
That is why we recommend tradies to make the most out of Google, especially with the many features it has to offer. This includes:
- Google My Business
- Google Maps
- Google Ads
Learn more about these services below.
If you have searched a particular service via Google, you will most likely see something like this:
This is the value of ranking on top of Google Map Results.
Being on top of Google Map Results means more exposure for your tradie business, which also means more potential queries coming in. So it is important for you to make the most out of your Google Map results.
Here at Tradie Australia, we have the formula to help you rank on top. Let’s talk.
Google My Business
Now that you are acquainted with Google Maps, let us introduce to you Google My Business.
Google My Business is the one shown at the right side of search results. It gives your business priority when it is shown in search results. So, it is important that it has all the relevant information about your business, which includes photos related to your products and services.
We consider this your teaser page for all potential clients. Thus, it is important that the photos and information present in this section is complete.
Lastly, but definitely not the least is Google Ads.
This is a powerful mechanism that can make your services look big, just like the “big guys” in the industry. It also gives you an instant boost to rank on the top pages of search results. That is if and only if you know how Google Algorithm works.
How does Google Ads work?
Google ads work by a selection of keywords that you deem profitable for your business. Based on these selected keywords, you should develop a landing page where interested visitors will go into to know more about your ad campaign.
This is not a simple strategy to implement and it requires skills and expertise for it to cost-efficiently work to your advantage. So, you need someone who will meticulously handle it for you. Otherwise, you may be seeing your ad budget go down the drain without any return of investment.
How much do I need to start with a Google Ad campaign?
You may be thinking that you don’t have enough budget to run a campaign. But actually, you need as little as just $5 a day to start your campaign. We’ll test it for you and recommend the best formula that will yield the most profitable results.
Talk to us, so we can start planning it together.